Ingenuity Communications: Content worth reading and repeating
Just because you said it, doesn’t mean they heard it.
Whether you want to motivate employees, inspire buyers or connect with the public, your communication needs to do more than cover the facts. It needs to engage your audiences, from headline to closing, so that they truly get and remember what you said. How do you do that? You appeal to their hearts, minds, funny bones, wallets. You show how your news fits into the bigger picture. You ditch the jargon, spin and corporate speak that drive people crazy.
I’m Joan Tharp of Ingenuity Communications. I can help you connect with your audiences, just as I have done for Cisco, HP, Bank of the West and the Lucile Packard Foundation for Children’s Health. I’ve spent my career writing for and about companies and organizations of different sizes and ilk; talking clearly and persuasively to employees, customers, community members, shareholders and the media.
I write content worth reading and repeating.